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We currently serve our premium-quality beef through retail outlets across Malaysia, where each cut is freshly prepared by our expert butchers, just the way you like it.

Brisket

About the Cut Cut from the breast or lower chest, brisket is a tough cut that transforms with low and slow cooking. Perfect for braising, smoking, or making beef curry. It develops a rich, tender bite and is loved for its deep, savory flavor. A favorite in Malaysian, Western, and Korean cuisines alike.

Why prime fresh

At Prime Fresh, we don’t just sell beef—we take pride in it. Every cut is freshly prepared in-store by expert butchers. We use only halal-certified, high-quality sources and ensure every piece is clean, additive-free, and handled with care. Whether you’re cooking for your family or your business, we bring unmatched freshness, flavor, and consistency you can trust.

Ground Beef

About the Cut Freshly minced from various lean cuts, ground beef is one of the most versatile beef options. Great for burgers, meatballs, tacos, sambal daging, or spaghetti sauce. At Prime Fresh, it’s ground in-store, so you know it’s fresh and clean every time.

Why prime fresh

At Prime Fresh, we don’t just sell beef—we take pride in it. Every cut is freshly prepared in-store by expert butchers. We use only halal-certified, high-quality sources and ensure every piece is clean, additive-free, and handled with care. Whether you’re cooking for your family or your business, we bring unmatched freshness, flavor, and consistency you can trust.

Beef Round

About the Cut Cut from the rear leg of the cow, beef round is a lean, budget-friendly cut. It’s best sliced thin for jerky, roasted whole, or used in traditional dishes like daging masak kicap. Because it’s low in fat, it’s perfect for recipes that include marinating or moist cooking methods.

Why prime fresh

At Prime Fresh, we don’t just sell beef—we take pride in it. Every cut is freshly prepared in-store by expert butchers. We use only halal-certified, high-quality sources and ensure every piece is clean, additive-free, and handled with care. Whether you’re cooking for your family or your business, we bring unmatched freshness, flavor, and consistency you can trust.

Beef Ribs

About the Cut These are flavorful, meaty ribs that are best when slow-cooked, smoked, or barbecued. The connective tissue in ribs breaks down during slow cooking, creating a fall-off-the-bone texture. Ideal for grill fans and BBQ enthusiasts who love bold, beefy bites.

Why prime fresh

At Prime Fresh, we don’t just sell beef—we take pride in it. Every cut is freshly prepared in-store by expert butchers. We use only halal-certified, high-quality sources and ensure every piece is clean, additive-free, and handled with care. Whether you’re cooking for your family or your business, we bring unmatched freshness, flavor, and consistency you can trust.

Beef Loin

About the Cut Beef loin is where some of the most tender cuts are found, including tenderloin and striploin. It’s a fine-textured, leaner option that works well for roasts, medallions, and pan-seared dishes. Perfect when you’re looking for elegant, restaurant-style presentations.

Why prime fresh

At Prime Fresh, we don’t just sell beef—we take pride in it. Every cut is freshly prepared in-store by expert butchers. We use only halal-certified, high-quality sources and ensure every piece is clean, additive-free, and handled with care. Whether you’re cooking for your family or your business, we bring unmatched freshness, flavor, and consistency you can trust.

Beef Sirloin

About the Cut Cut from the rear back portion of the cow, sirloin offers a balance of tenderness and leanness. It’s less fatty than ribeye but still juicy and flavorful when cooked properly. Sirloin is ideal for grilling, stir-frying, or skewering for satay. Great for those who want a leaner cut without compromising taste.

Why prime fresh

At Prime Fresh, we don’t just sell beef—we take pride in it. Every cut is freshly prepared in-store by expert butchers. We use only halal-certified, high-quality sources and ensure every piece is clean, additive-free, and handled with care. Whether you’re cooking for your family or your business, we bring unmatched freshness, flavor, and consistency you can trust.

Beef Chuck

About the Cut Chuck comes from the shoulder area and is known for its full-bodied beefy flavor. It’s a tougher cut but becomes incredibly tender when slow-cooked. Best used for stews, curries, rendang, or pot roasts, where long cooking brings out its richness. A great value cut packed with hearty taste.

Why prime fresh

At Prime Fresh, we don’t just sell beef—we take pride in it. Every cut is freshly prepared in-store by expert butchers. We use only halal-certified, high-quality sources and ensure every piece is clean, additive-free, and handled with care. Whether you’re cooking for your family or your business, we bring unmatched freshness, flavor, and consistency you can trust.

Ribeye Steak

About the Cut One of the most prized cuts, the ribeye is known for its rich marbling, tenderness, and deep flavor. Cut from the rib section, it’s perfect for grilling or pan-searing. The marbled fat melts during cooking, keeping the meat juicy and flavorful. Ideal for steak lovers who enjoy a luxurious, melt-in-your-mouth texture.

Why prime fresh

At Prime Fresh, we don’t just sell beef—we take pride in it. Every cut is freshly prepared in-store by expert butchers. We use only halal-certified, high-quality sources and ensure every piece is clean, additive-free, and handled with care. Whether you’re cooking for your family or your business, we bring unmatched freshness, flavor, and consistency you can trust.